Sales Representative

Job Purpose

The Sales Representative – SaaS is responsible for identifying and developing new business opportunities, generating leads, engaging with potential customers, and converting prospects into successful sales. The role focuses on promoting SaaS solutions, understanding customer needs, delivering effective presentations, arranging meetings, managing the sales cycle, and building strong client relationships to achieve revenue targets and business growth.

Key Responsibilities

• Identify and prospect new business opportunities through various channels, including cold calling, email outreach, LinkedIn, networking, referrals, and market research.

• Generate and qualify leads and maintain a healthy sales pipeline of potential customers.

• Research target markets, industries, and organizations to identify potential SaaS customers and business opportunities.

• Contact prospective clients, understand their business needs, and communicate the value and benefits of the company's SaaS solutions.

• Arrange and coordinate meetings, product demonstrations, and presentations with prospective customers.

• Prepare and deliver professional sales presentations using PowerPoint and other presentation tools.

• Conduct product demonstrations and clearly explain SaaS features, benefits, use cases, and value propositions.

• Build and maintain strong professional relationships with prospective and existing customers.

• Prepare quotations, commercial proposals, and other sales-related documents when required.

• Negotiate with customers and work toward closing sales and securing new business.

• Experience in selling or marketing similar SaaS products, particularly HR technology solutions, HR management systems, employee management platforms, or other business software solutions.
• Previous experience promoting HR tools, software, or digital solutions to businesses is highly preferred.

• Collaborate with internal teams, including Marketing, Product, Customer Success, and Management, to support the sales process and ensure a smooth customer experience.

• Provide regular reports on sales activities, pipeline status, opportunities, and expected deals.

Requirements

• Bachelor's degree in business administration, Marketing, Sales, Information Technology, or a related field.

• Minimum 1 year of experience in sales, business development, or a related commercial role.

• Previous experience in SaaS, technology, software, or B2B sales is preferred.

• Proven ability to identify new business opportunities, generate leads, and convert prospects into customers.

• Strong communication, negotiation, and interpersonal skills.

• Excellent presentation skills with good proficiency in Microsoft PowerPoint.

• Strong customer relationship management and follow-up skills.

• Ability to understand customer requirements and recommend suitable solutions.

• Good organizational and time-management skills.

• Willingness to work in a fast-paced, target-driven environment.